Mike Totah - Outcome Orbit AI (Page 2)

CNN Just Confirmed What We've Been Saying: AI Is Already Changing the Trades (And Your Competition Knows It)

Last week, CNN published something that should grab the attention of every trades business owner: Your plumber has a new favorite tool: ChatGPT. The article featured Dan Callies from Oak Creek Plumbing in Milwaukee. His 20 plumbers now bring tablets with ChatGPT to every job. They snap photos of broken

That Viral "95% AI Failure" Stat Is BS — Here's What Small Businesses Actually Need to Know

Let me guess: someone in your network just shared that scary MIT report claiming 95% of AI projects fail. Maybe it was your business coach. Maybe it showed up in your LinkedIn feed three times this week. Maybe your Finance leader forwarded it with the subject line "See? I

Why Your Small Business Can't Afford to Fear AI: Lessons from a Serial Entrepreneur

Last week, I had the privilege of attending my 20th MBA reunion at the University of Texas. Among the highlights was a presentation by Brett Hurt, a serial entrepreneur who's built multiple companies from startup to billion-dollar valuations. You might know him as the founder of Bazaarvoice

The Real Talk About AI in Small Business: 3 Game-Changing Opportunities (That Actually Work)

Here's what nobody tells you about AI consulting: I learn as much from my clients as they learn from me. Over the past few weeks, I've sat down with manufacturers struggling with inventory management, medical practice owners drowning in administrative tasks, and consulting firm partners who

The Hidden Goldmine: How AI Can Transform Every Stage of Your Customer Journey

When most business leaders think about AI adoption, they often focus on one or two obvious applications—maybe a chatbot for customer service or automated email marketing. But here's the reality: AI opportunities exist at every single touchpoint of your customer lifecycle, and the companies that recognize this

Stop Overthinking AI: 3 Simple Steps That Actually Work for Small Businesses

The truth hit me like a brick during my third coffee meeting this month. I'm sitting across from Mike, who runs the most successful commercial cleaning company in town. This guy knows everything about keeping businesses spotless – from office buildings to medical facilities to manufacturing plants. But when

Let's Start With WHY

After some careful planning, today I decided to take an exciting leap into entrepreneurship by launching Outcome Orbit AI. Whenever someone asks me why I'm doing this, the answer always starts with the "Why" behind my journey. I've been fortunate in my career, working

News

Coming soon

This is Outcome Orbit AI, a brand new site by Mike Totah that's just getting started. Things will be up and running here shortly, but you can subscribe in the meantime if you'd like to stay up to date and receive emails when new content is